This is Minyoung Korean Food Lab

Eindhoven has a lot of restaurants, in all shapes and sizes, but is has only one Korean restaurant: Minyoung Korean Food Lab, located in the Temporary Art Centre (TAC). Owner and chef Min Young Choi is also a student at the Design Academy, and currently graduating. Busy times for this entrepreneurial South Korean lady.

Min Young: “Running a restaurant and graduating from the academy at the same time is beyond busy. ‘Just graduating’ as a main activity is an insane process on its own.” It all started when she hosted an event combining design and food. “At that time I wanted to build a platform where I can combine design with people. This is still the case, in the restaurant and during the events I organise.”

 

Korean food & Design in TAC

From event to restaurant

“Initially it wasn’t my goal to set up a restaurant at all” Min Young tells us. “Years ago I set up a pop-up restaurant serving Korean food during Dutch Design Week. It sold out three nights in a row. When I was looking for a new venue to host a dinner and design event, and I got in contact with TAC. I showed them my portfolio, including the pop-up event. They liked it and I started the preparations for the event at TAC. After a while Rob Veldhuijsen, the director of TAC at that time, asked me why I didn’t open a restaurant at TAC as well. I was really confused. I thought long and hard about it, had a meeting with Rob and decided to go for it. In the meantime, Rob left TAC and the new director Astrid Cats was also really helpful. With her help and the help of my friends, I managed to open the restaurant and to host the event simultaneously. I’m very grateful for all the help!”

Traditional dishes

Min Young learned how to cook from her mother. She owns a restaurant in South Korea. “I learned how to make all the sauces and kimchi the traditional way. Kimchi is a traditional side dish of salted and fermented vegetables, with a spicy, fresh and sour taste. I would like to reduce the gap between the East and the West by creating traditional Korean meals, plated in a much more western way. One of our signature dishes is pork belly with kimchi, also a really popular dish in my hometown. I really like it that our Dutch guests order this very often. When they eat here the first time, they order it because they are curious and want to try it. The next time they order it again, because the really like the dish. I love it that our guests come from all over the world. They are Dutch, Asian and of all kinds of other nationalities.”

Food and design

At the restaurant are always designs from Design Academy students on display. “I’m still learning how to create a good platform for young designers. I use the revenue from the restaurant to invest in the events and in the designers’ work and their material costs. I really want to support them and create a sustainable system. The designers can sell their work at the restaurant.” So, are you up for some good Korean food and the designs of young up and coming designers, Minyoung Korean Food Lab at TAC is the place for you!

Take a photo

Are you curious about Minyoung Korean Food Lab? The big red arrow is in front of the building so you cannot miss it. Take a picture with the arrow in front of TAC, share the picture on social media and by showing your picture  you get a special deal at Minyoung Korean Food Lab:  kimchi or a vegetable dumpling with a beer for five Euro.

Opening hours:

Closed on Mondays
Closed on Tuesday
Closed on Wednesday
Thursday:            17:30 - 21:00
Friday:                  17:30 - 21:00
Saturday:            13:00 - 21:00
Sunday:               13:00 - 21:00

 


 



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